Integrating Social, Content & PPC
Today, social media has a very large audience that ranges from Facebook to TikTok. It is becoming a necessary part of our daily lives and billions of people use various social media accounts and apps every day. With this amount of active users, many organisations are seeing the benefits of advertising across social media platforms, making it harder and harder for brands to compete for ad space- According to a report, 83% of B2B marketers use social media for marketing (Content Marketing Institute). By combining social media and PPC, you can increase your brand awareness, and drive conversions simultaneously. Download our infographic for some tips on how to integrate your marketing mix!