What PPC Metrics are the Most Important?
The great thing about Pay-Per-Click advertising (PPC) is that there is so much data, meaning there is so much insight…
The great thing about Pay-Per-Click advertising (PPC) is that there is so much data, meaning there is so much insight…
Re-targeted marketing, or re-marketing, is a tactic used my marketers to nurture users who visit the website, or certain pages…
PPC and social media advertising differ in that social media ads are commonly used to target users earlier on in…
PPC stands for Pay-Per-Click and is a type of online marketing where advertisers pay a fee every time their ad…
Pay Per Click (PPC) is one of the most popular types of online marketing, through which businesses can strategically place…
The benefits of partner marketing are becoming more clear. What was once thought of as a marketing tactic reserved for…
If you are just setting up a webinar for your new business venture, you might be wondering how to make…
Marketing development funds are used in indirect sales channels, whereby funds are made available by vendors to help channel partners…
For channel marketing professionals, automation offers new and exciting opportunities for an enhanced customer experience with greater efficiency and greater…
Channel partners are a third-party business that partner with a manufacturer or producer to resell the services, technologies or products…
Building a successful reseller recruitment programme means investing time into your partnerships. Motivate your partners by offering them incentives that…
The online marketing process is one of the biggest hurdles to overcome within channel marketing. Often, there isn’t a solution…
Most channel marketing companies already have a partner programme, in which they work with partners to devise marketing strategies that…
In today’s competitive business environment, every company looks for innovative ways to increase profitability. In order to be profitable, organisations…
Channel marketing is the practice of working with a third party to take your products or services to market. (Triptych,…
The recent pandemic has reinforced that webinars and podcasts have a lot to offer to marketing activities. The idea of…
As you develop a content marketing plan, one of the biggest questions you’re likely to face is, “should content be…
As more and more companies realise the benefits of content marketing, the more competitive it has become. Brands must focus…
Content marketing is a chance to get creative, and learn what works and what doesn’t work for your target audience-…
Content marketing is an effective form of marketing and can help you gain more readers and more credibility in your…